Suny Benetton
Founder, GYMVAULT, Managing Director, Benetton Ventures LLC
Few people understand the fitness industry from as many angles as Suny Benetton. He's been an athlete, a coach, a brand owner and an investor, and GYMVAULT brings all of that together.
His path in fitness began early. At just 18, Suny earned his IFBB certification, starting a career rooted in science-backed training, bodybuilding and sports nutrition. He went on to coach a range of high-profile clients in New York, where precision and results weren't optional. He later founded GO PRO Sports Nutrition, his own supplement line, which gave him a first-hand view of how products are sourced, priced and brought to market.
Beyond fitness, Suny leads Benetton Ventures LLC, a diversified group with interests in finance, banking and investment, import and export, and several other sectors. Holding multiple degrees, he brings a sharp commercial mind to an industry he knows from the gym floor up. That mix of global trade experience and hands-on fitness expertise is what makes GYMVAULT possible.
The mission behind GYMVAULT
Suny has watched too many gym owners, trainers and enthusiasts settle for second-rate equipment because premium brands were priced out of reach. GYMVAULT exists to change that. By sourcing commercial-grade, pre-owned and professionally refurbished equipment, and using global supply networks to keep costs low, GYMVAULT makes premium equipment available to everyone, from home lifters to commercial gyms to retailers, at prices that make sense.
“Premium equipment shouldn't be a privilege. Everyone who trains seriously deserves to train on the best.”
